I have had the pleasure of working with eBags in the past and I’m thrilled to be bringing you another fantastic product from their line.

So one thing I’ve learned as a parent of a young child is that a highly functional diaper bag is a must. It is often worth forking over a little extra dough to get all the bells and whistles that you will actually use (such as a built in changing pad or compartments to separate your diapering supplies from your spare outfits.). But here’s the thing about diaper bags: they are the tote equivalent of a bridesmaid dress.

Scratching your head on that one? Just think about it…the vast majority of diaper bags are just that. Diaper bags. You can try to convince yourself that they will live on as every day totes long after your babies have outgrown the need for a diaper bag. But you are just fooling yourself. Just like that champagne satin gown you wore in your cousin’s wedding, try as you may, there’s no denying that it is what it is, and you won’t be chopping it off and wearing it to any cocktail parties (as if you attend those, anyway). And in the case of the diaper bag, it will be relegated to your attic, because it is what it is, which is a diaper bag, and nothing more. Sigh…

Oh eBags, how you tug at my heart with your novel designs. Check out the Kayla Town Square Bag. It isn’t a diaper bag at all, only it has all the functionality that you would require from a diaper bag (minus the changing pad). It is my new crush, and we spend a lot of time hanging out together. True love!

Tim wanted to be the one to give you the lowdown on all the great features, so check out his video review below!

Did you catch the part about the yoga mat holder? SO AWESOME!

Buy it!: You are not going to believe this: The Kayla Town Square Bag is currently on sale in 3 shades for $34.99. What a steal!

Win it!: One lucky Stuff Parents Need Reader will win their very own Kayla Town Square Bag in your choice of available colors ! The contest will run until August 22ndat 7:59pm CST when a winner will be selected using Random.org. The winner will have 48 hours to claim their prize before it is forfeited and a new winner is selected. Limit one entrant per household, please. Open to residents of the United States.

Mandatory entry: Tell me what you love the most (or what you like the least!) about your current diaper bag.

Additional entries:
1. Subscribe to my blog via RSS, email or Google friend connect (only one extra entry, even if you subscribe more than one way)
2. Follow Stuff Parents Need on Twitter (leave your Twitter ID)
4. Follow eBags on Twitter (leave your Twitter ID)
5. “Like” eBags on Facebook
6. “Like” Stuff Parents Need on Facebook
6. Post the url to one other item that eBags sells that you covet

Be sure to enter my other giveaways, located on the sidebar of my home page.

Disclosure: I received a complimentary product for review purposes. The opinions expressed here are strictly my own.